Let’s talk about content writing.
Written content is the meat of all websites, blogs, advertisements, and articles. It’s on every inch of the internet, and some content is better than others.
For written content to stand out from the crowd, it needs to be engaging, professional, and able to prove a point without all the frills. However, not everyone can achieve that, which is why you might want to hire a content writer!
Your content is the core of your business. It’s the first thing people look for when they visit your websites, and it’s how you advertise your products or services. Therefore, if your website is full of typos or isn’t relevant to the business, it can look unprofessional to the consumer.
If a business can’t take time to proofread their sales material, what else are they rushing through?
That’s a question I ask myself every time I come across a website with typos or other mistakes, and I’m probably not the only one.
On the other hand, good content can help engage your visitors, establish a sense of trust, and show that you’re meticulous in your work.
Plus, writers know how to cut through the technical jargon and connect with consumers on a more personal level- and personal connections often lead to sales.
Writers can also finesse your SEO, making you a prime target for internet searches and letting potential customers know where to find you. They can write with your brand’s tone and style, offer suggestions, do research, and help you create catchy headlines to draw in your audience.
They also come in a range of prices, so there’s a writer to fit everyone’s budget! Most of them charge by the word, but some are willing to charge by project or negotiate other methods depending on your business’s needs.
Content is the information and experiences that we make for other people to enjoy.
Every post on social media is a form of content, as are your emails, blog posts, landing pages, sales pitches, and podcasts.
Your business relies on content to survive, so you need to make sure it’s relevant, clean, and updated regularly. That’s why I recommend hiring a professional writer!
A professional writer can save you valuable time and help your business thrive in an ever-changing digital landscape.
If you’re thinking about hiring a content writer but aren’t sure where to start, contact me! I’m happy to answer your questions and help you find the content writer that’s “write” for you!
To learn more about why you need a professional writer, visit Design Powers.